Pia
Ahrenkilde-Hansen
Pia Ahrenkilde-Hansen
Director-General
Biography
Pia Ahrenkilde-Hansen is the Director-General of the Directorate-General for Education, Culture, Youth and Sport (DG EAC) at the European Commission. Before joining DG EAC, she has served in various senior positions in the Commission, including as Director-General for Communication, Deputy Secretary-General and Chief Spokesperson of the European Commission. She has worked in the European Commission since 1995. Before that, she worked in an EU Public Affairs consultancy, and as a lecturer at the Copenhagen Business School, as well as a researcher and author.
Organisation
DG EAC, European Commission
Speaker session
Moderator: Violeta Birzniece, Sport Unit, DG EAC, European Commission
- Zaira Vaccaro, Youth Integrity Ambassador, ENGSO
- Aladdin Alrifai, Project Manager, Budapest Association for International Sports and Coordinator, Erasmus+ project Digital Fitness
- Sergio Lara-Bercial, Vice President Strategy and Development, Sport Coaching Europe and International Council for Coaching Excellence
- Charlotte van Tuyckom, Researcher and Programme manager, Sportinnovatiecampus and GenZLab
- Marloes de Brabandere, PhD Researcher on the Impact of Instagram Fitfluencers on Adolescents’ Mental Well-being and Exercise Behavior, Ghent University
Aladdin Alrifai
Coordinator Digital Fitness E+ Project
Biography
Aladdin is an accomplished youth worker and project manager, who brings a wealth of experience in youth activism, with a particular emphasis on sports, digitalization, environmental sustainability, and active citizenship. With a strong track record in project design, implementation, and grassroots engagement across EU and MENA, Aladdin offers insights into the intersection of sports, digitalization and well-being, rooted in his deep understanding of youth perspectives on a grassroots level.
Organisation
Budapest Association for International Sports
Speaker session
Moderator: Violeta Birzniece, Sport Unit, DG EAC, European Commission
- Zaira Vaccaro, Youth Integrity Ambassador, ENGSO
- Aladdin Alrifai, Project Manager, Budapest Association for International Sports and Coordinator, Erasmus+ project Digital Fitness
- Sergio Lara-Bercial, Vice President Strategy and Development, Sport Coaching Europe and International Council for Coaching Excellence
- Charlotte van Tuyckom, Researcher and Programme manager, Sportinnovatiecampus and GenZLab
- Marloes de Brabandere, PhD Researcher on the Impact of Instagram Fitfluencers on Adolescents’ Mental Well-being and Exercise Behavior, Ghent University
Therese Alshammar
Former Olympic Swimmer
Biography
6 time Olympic swimmer. More than 70 international medals and the oldest female to become world champion. Born in Sweden to an Olympic swimmer (Bibbi Smedh placed 7th in Munich -72) and tried several sports as a youth but chose swimming for its community. Studied at university in the US and lived and swam in Germany, England, Australia throughout her career. Has written two children’s books on swimming and runs learn to swim programs for schools and have created a free app in water proofing you baby and teaching them water safety and steps towards floating and swimming.
(Met her parter through swimming and lives in Sweden today with two children and is a public speaker on motivation and health as well as an entrepreneur developing business that improve the environment or people’s well being)
Organisation
EU Olympics Ambassador
Speaker session
Moderator: Violeta Birzniece, Sport Unit, DG EAC, European Commission
- Zaira Vaccaro, Youth Integrity Ambassador, ENGSO
- Aladdin Alrifai, Project Manager, Budapest Association for International Sports and Coordinator, Erasmus+ project Digital Fitness
- Sergio Lara-Bercial, Vice President Strategy and Development, Sport Coaching Europe and International Council for Coaching Excellence
- Charlotte van Tuyckom, Researcher and Programme manager, Sportinnovatiecampus and GenZLab
- Marloes de Brabandere, PhD Researcher on the Impact of Instagram Fitfluencers on Adolescents’ Mental Well-being and Exercise Behavior, Ghent University